Speaking & Press

Eric is an experienced speaker, moderator, and panelist on the topics of digital marketing strategy, ecommerce, connected TV, audience development, and the emerging impact of AI on consumer behavior and marketing.

I’m an experienced speaker, moderator, and panelist on the topics of digital marketing strategy, ecommerce, connected TV, audience development, and the emerging impact of AI on consumer behavior and marketing. I bring a practitioner’s perspective, grounded in case studies and work across 200+ brands, to every stage and screen.

Interested in having me speak at your event or appear on your podcast or panel?


Recent Speaking Engagements


The Invisible Shopper: Why AI Agents Are Rewriting the Rules of Marketing

Hosted by: American Marketing Association — Cincinnati Chapter, Digital Marketing & Technology Community

Date: April 15, 2025 | 11:30 AM – 1:00 PM

Location: LOTH, Inc. | Cincinnati, OH (virtual option available)

If psychology is the operating system of marketing, what happens when the shopper isn’t human? This session explores how agent-mediated commerce is disrupting the principles marketers have relied on for decades — and what to do about it.


Selected Past Engagements


The CTV Audience Development Playbook

Event: Local Media Association (LMA) | November 2025

Presentation to an audience of TV station executives and marketers on strategies for growing and retaining streaming audiences in a fragmented media landscape.


Emerging Ecommerce Best Practices (multiple presentations)

Event: American Marketing Association (AMA) events, NEMOA, Multichannel Merchant, and numerous client conferences | Various years

Delivered highly-rated presentations to audiences of 50–250 attendees on emerging ecommerce tactics and digital marketing best practices across a range of industry gatherings.


Digital Players: The New Rules of Building Audiences

Event: NAB (National Association of Broadcasters) Annual Conference | Las Vegas, 2018

Presented to approximately 150 attendees on digital audience development strategy in an era of shifting media consumption.


Panel Appearances & Media


Webinar: Pandemic Boosts Streaming But Discovery Challenges Linger

Venue: TVNewsCheck Webinar | Panelist

Industry discussion on connected TV viewership trends and the challenges of audience discovery in a rapidly expanding streaming landscape.

Watch or Read →


Webinar: Connected TV Marketing Panel

Venue: MediaPost Webinar | Panelist

A panel discussion on CTV strategy, audience targeting, and the evolving role of digital in a streaming-first media environment.

Watch on YouTube →

Available Speaking Topics

I speak on a range of topics at the intersection of marketing strategy, e-commerce, and technology, including:

  • How AI agents are rewriting the rules of consumer marketing

  • The future of e-commerce and the agentic path to purchase

  • Fractional marketing leadership and building high-performance marketing teams

  • Digital audience development and Connected TV strategy

  • Growth marketing for startups and mid-market companies